Key Concepts in Strategic Management

Diane Canwell, Jonathan Sutherland

Nr katalogowy:	179381
Liczba stron:	294
Wymiary:	14 x 21.5 cm
Wydawnictwo:	Macmillan
Oprawa:	miękka
Czas dostawy:	4 - 6 tygodni (na zamówienie)

Cena detaliczna: 67,99 zł
Twoja cena: 64,60 zł
(rabat: 5%)

Key Concepts in Strategic Management is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is made clearer with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive must-have reference for anyone studying a business-related course or those simply wishing to understand what strategic management is all about. It will be especially useful as a revision aid.